Marketing Artist
Design
Istanbul, Türkiye
Job Overview
At kitUP, we build B2C subscription-based productivity and learning products used by millions.
For us, creative is not just a design output — it is a revenue driver. Every visual, every hook, every variation has a measurable impact on growth.
We are an AI-native team where AI is embedded in how we think, experiment, and ship — enabling faster creative cycles and smarter testing, and sharper iteration.
We’re looking for a Marketing Artist who understands that great creatives don’t just look good — they convert. Someone who thinks in hooks, angles, CTR, retention curves, and iteration speed.
This role is about driving performance through creative — not producing assets on request.
What Will You Do?
- Own and produce high-performing ad creatives across Meta, TikTok, YouTube, and emerging platforms.
- Translate performance data into creative decisions — iterate based on CTR, CVR, ROAS, and hook retention.
- Develop and test multiple creative angles (hooks, value propositions, formats, narratives).
- Work closely with Growth to build structured creative testing frameworks.
- Contribute to UGC-style production workflows — from idea to script to final edit.
- Use AI tools (Midjourney, Runway, ChatGPT, etc.) to accelerate ideation, production, and iteration.
- Research competitors and trends to identify scalable creative opportunities.
- Take full ownership from concept → design → export → iteration.
What We’re Looking For?
- 2+ years of hands-on experience designing performance-driven ad creatives.
- Strong foundation in layout, typography, visual hierarchy, and storytelling.
- Experience producing static and video ads for Meta, TikTok, and YouTube.
- Understanding of performance metrics such as CTR, ROAS, CPA, hook rate, retention curves.
- Ability to iterate fast and generate multiple variations under tight timelines.
- Comfort working with AI tools for creative production and optimization.
- Strong written and visual communication skills in English.
- High ownership mindset and bias toward execution.
Plus if you have: - Experience working in subscription-based or mobile-first products.
- Built structured creative testing systems (angles, hooks, variants).
- Experience with UGC scripting and creator-style content.
- Motion design or light animation experience.
What We Offer?
📈 Direct impact on revenue and millions of users
🧠 Real ownership with decision autonomy from day one
⚡ Fast execution culture with minimal hierarchy
🌍 Remote-first working model
💰 Competitive compensation & benefits package
🎯 Quarterly performance bonuses
🏥 Private health insurance
📚 Learning and education budget
💻 Premium tech gear (MacBook + setup support)
✈️ Annual global flight budget
Recruitment Flow:
- People & Culture Interview
- Case Study Assignment
- Technical Interview
- Offer Stage
Share link
https://kitup.hrpanda.co/marketing-artist-9